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Podcast Episode 100: {Epic Mindset Shifts} Am I really the only person who can make my clients happy?

I was 22 when I started managing my first yoga, Pilates and training studio.

Twiddling my thumbs enjoying the fruits of my labor I’d earned from my first company didn’t quite suit this girl, and I’d fallen in love with Pilates.

Within one month, I was driving three hours away to get certified and as soon as I had my certificate in hand I wanted one thing and one thing only…to teach.

I was the first Pilates instructor in the facility and alongside Pilates, I saw traditional personal training and yoga/meditation clients.

I was full to the brim in weeks, working from 5 AM sipping green tea and listening to Norah Jones until 11:30 when I’d head for lunch with my bestie, Paul who owned the linen’s store I lived above.

It was my dream life…until I realized my life was moving just a little too fast.  Suddenly, I was asked if I could work from 4-7:30 1, 2 then 3 days and all I had time for was work. Work. work.

Within a month I hit my breaking point, but it took me almost 6 months to make a change because I was crippled with one serious fear…that my clients wouldn’t tolerate anyone but me.

Or that there would be a mass exodus and I would be responsible for losing the studio’s hard earned money.  And, my clients…what would happen to them?

Listen to Episode 100 and you’ll learn:

  • What do you do when your clients only want you?
  • What happened when I realized I couldn’t sustain what I had built
  • How I changed my “savior mindset”
  • The difference between asking your clients what they want, and offering them solutions
  • How the power of my long-term goal served me

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Podcast Episode 99: Building an Online Empire While You’re Running A Brick and Mortar Fitness Studio Isn’t Easy, but Michelle Laframboise is making it happen one Like at a time.

Crash & Learns are where I interview an entrepreneur about a time that they probably don’t want to talk about – a total business failure.

Michelle Laframboise, Founder of Buff Bold Beautiful, Founder of the Pilates Bar, and Co-Creator of Burn and Firm Pilates, and the woman who brought me into this crazy online world!

She speaks about how she started her business and now how she is balancing a brick and mortar and an online business.

Listen into Episode 099 and you’ll learn:

  • Learn how Michelle incorporates her athletic and nursing background into Pilates
  • How her biggest mistake actually led her to where she is today
  • Michelle was able to grow her business organically and recognized she needed to go online to monetize her business
  • The way to attract the right people and opportunities into your life
  • You have to take that blind step and open yourself up!
  • Why it is important to go at your own pace
  • You can fall on your face and get back (just know where to go from there)!

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Podcast Episode 98: I’m completely filled with clients! So, what do I do to keep growing?

It can be hard to imagine being able to move in any direction when your calendar is completely full.

It’s scary to see you’ve reached your maximum when you have a growth mentality like I do.

I remember when my calendar got full doing personal training and yoga.

I could’ve taken on 100 hours of client work and it was NOT what I imagined it to be like.

So I was left thinking, how am I actually going to max out and grow my business without working 40,50, 60 hours a week?

Let’s first define what completely full is.

I hear this all the time, but then when I open up someone’s schedule I see hole after hole after hole.

Here’s my Client Capacity formula for determining anyone capacity:

Take the number of hours you actually saw clients over a 4 week period and divide that by the total number of hours that you actually worked = this equals your client capacity.

You may be wondering what’s the ideal client capacity? Right around 80%+

But you may not be at 80% and still feel like you have a full load of clients…those are a new set of problems.

You have a full client load who isn’t using your services correctly: You have a full load of clients, but you have far too many cancellations or reschedules.

Or you have fewer clients than you think.

Listen to Episode 098 and you’ll learn:

  • Why a long term package will better serve your sales
  • How to use referrals on a day-to-day basis
  • When is the right time for a price bump
  • How do you increase prices without offending long term clients
  • How packages increase your customer’s frequency (and results!)
  • How to break down what you pay your employees
  • The way to properly set up your processes
  • Why hire slow and fire fast




TEXT Interview Questions to 44222

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé

Podcast Episode 97: Don’t Survive in the Down Times….Thrive!

Do you ever just wish you could rush through those times in life where things aren’t always going according to plan?

I know that’s been a struggle for me.

But this year, I’ve decided to look at them with a new lens.

It’s a mindset shift I’ve found myself recently going through as I was hitting some low points in my life.

I’ve come to grips with the fact that low points are inevitable.

I used to dread them. I spent my life trying to just go from high point to high point. I was all about dragging myself through those low points as quickly as possible.

Part of it is because I don’t like to wallow. And part of it is because I genuinely think I’m afraid of what I will find out about myself in those deep dark down times.

Anyone relate?

I might be the only person, but I suspect that this is something that’s more widespread than I probably give it credit.

It’s so hard to find yourself hitting the low point and just think –

How long do we have to sit there?

How long do we have to deal with the consequences?

How long do I have to deal with circumstances that have been thrust upon us completely outside any action of our own?

I’m going to share a quote from my friend Gabe – “The low points in life often determine our greatest purpose.”

There’s so much truth to that and I’m going to discuss all the things I’ve learned from that perspective of my hardest times in life.

Listen into Episode 097 and you’ll learn:

  • Why I was trying to survive the low points, instead of thriving in them
  • The ways my grandmother taught me to how to embrace the fear
  • How the dark times will make me a better mother and grandmother
  • I know I am able to serve the world better because of my low experiences

Join my Ready Aim Empire tribe to find incredible insights from other entrepreneurs and share your own takeaways!

With grit + gratitude,

Xo Lisé